Sound Radio – Station Profile & Objectives

Sound Radio has been running in the Hackney area over the last 8 years and was the brainchild of Lol Gellor, now CEO of Sound Vision Trust and Karen Merkel and we are proud to anounce that Sound Radio has been awared a five year broadcast licence.

"As a commitment to access to media Sound Radio aim to provide a multilingual and multicultural radio station that reflects, as far as is possible, the make up of the East London community to whom we broadcast on the AM/MW band."

Sound Radio broadcasts on 1503 AM on the Medium Wave and on the Internet 24 hours a day 7 days a week. The station has significant coverage throughout the Thames Gateway, East London and (includes the City of London).

In addition to a potential local audience reach of 4 million is the reality of a global audience fuelled by diasporas and specialist interests, indeed we have been pleasantly surprised by responses from New Jersey, San Francisco and Latin America.

Terrestrial coverage response ranges from Potters Bar (Hertfordshire) through to Croydon (Surrey). The station officially launched on the 26th July 2002 and has already received formal extension to its 1-year license.

Sound Radio specifically engages with various communities and individuals previously without a voice to broadcast and develop their media careers legally!
With a backbone of English the station broadcasts in several languages and represents 10 different London communities, a bespoke proposition for London.

Sound Radio gives a variety of vocational and educational opportunities within the media environment, not only for the volunteers of the station but also to external private enterprises.

The station is rapidly developing into a highly regarded and unique dissemination point for a variety of news, information, and up to date entertainment promoting the positive aspects of a multi cultural and vibrant business community in East London.
In addition Sound Radio has all the popular streams of programming associated with general radio but also encompasses these specific communities programme needs, English, Afro – Caribbean, Latin American, Kurdish, Bangladeshi, Jewish, Turkish and African.

The stations musical playlists encompass every facet of current and past tastes ranging from R’n’B and Hip Hop, through to Progressive Rock, Reggae and other ethnic music.

Each show has it’s own musical identity even our “main stream” shows such as Drive-Time and Breakfast Shows –these offer a popular and quirky alternative to the anonymity of mainstream radio, this is a very brief synopsis of the Sound Radio experience to date - should you require any further information please contact us.